Search Engine Optimisation
What is Search Engine Optimisation?
Search Engine Optimisation (SEO) is the technique of re-writing content & code in order to make your website appear higher in search rankings (Google). There are many facets to SEO, and factors such as industry and saturation obviously play a part. We build sites that are SEO ready and give you the tools and advice you need.
The Top of Google?
Google changes how it searches all the time, to cut out people abusing it and searching for the wrong or nefarious reasons. So to reach the top you have to work hard and be able to match or beat the competition in your industry. So some businesses, let’s say Pet Detectives, are not that common and don’t have to compete to rank highly. Pubs & restaurants however, or electricians, may have to work harder. You are also dealing with longevity, social media presence, listings, meta content, page content, saturation, Youtube, Google+ and all the other Google options…there are lots of areas to cover
I’m tired already.